HARNESSING
THE POTENTIAL
IN PEOPLE
BruinChild Media NPC empowers talented youth in underprivileged communities by providing resources, connections, and opportunities to transition into professional artistry, using music and performing arts as tools for societal transformation.
TALENT
IS NOT
ENOUGH
BruinChild Media NPC empowers talented youth in underprivileged communities by providing resources, connections, and opportunities to transition into professional artistry, using music and performing arts as tools for societal transformation.
About Us
BRUINCHILD MEDIA NPC is a non-profit company that operates as a talent management and digital marketing enterprise dedicated to fostering local talent and empowering emerging artists within underprivileged communities in the Western Cape.The organisation endeavours to provide these artists with the necessary resources and connections to transition into the realm of professional artistry.
Established in July 2020 by Mr. Alex Cupido, who brings over five years of experience in youth development from previous non-profit engagements, BRUINCHILD MEDIA NPC employs music and performing arts as catalysts for societal transformation.
BRUINCHILD MEDIA NPC corporate Social investment sector is committed to raising awareness on pressing issues such as Gangsterism, drug abuse, gender-based violence, and other social challenges through various targeted programs.
Our Mission & Vision
Our mission is to elevate, educate, and cultivate the youth through the transformative power of music and performing arts. We aim to imbue them with strong moral and ethical values, enabling them to make informed decisions and emerge as exemplary role models for their peers, particularly those facing societal challenges. Additionally, we strive to promote awareness about the perils of gangsterism, substance abuse, gender-based violence, and other social issues through engagement in community-based projects.
Our vision is to emerge as a reputable provider of locally trained music artists hailing from underprivileged communities, effectively bridging the gap between these communities and the music and media industry.
Our Objective
Youth Empowerment
Empowering the youth through comprehensive personal, life, and skills development workshops and programs.
Musician Capability Enhancement
Enhancing the capabilities of local and emerging musicians to enable them to generate income from their musical pursuits.
Emerging Artists
Establishing connections between local and emerging artists and key stakeholders within the music industry, so that the artists can get expert advice on their musical journey.
Music Tools
Utilizing music and music production as potent tools for societal transformation.
Who we work with
Bruinchild Media proudly collaborates with an extensive network of partners, including radio stations, reaction channels, television channels, and various media outlets, all dedicated to promoting and supporting emerging local artists. Our partnerships with talented videographers and photographers ensure that our artists’ work is showcased with professional and captivating visuals. Together, we strive to amplify the voices of our artists and create impactful cultural experiences for the community.
Our Music
Our Projects
BruinChild Media NPC empowers youth through transformative workshops, industry collaborations, and community initiatives, fostering growth in music, media, and social change.
Smartist Workshop
Workshop empowering aspiring artists with music industry business insights.
Vocal & Songwriting Workshop
Workshop with RJ Benjamin elevating vocal and songwriting skills.
Let’s Work
Together!
Join forces with Bruinchild Media and unlock your artistic potential. Whether you’re an emerging artist or a content creator, our resources and connections can help you make a meaningful impact through music and the arts.